Evaluating Domain Names for Registration or Purchase

Common word dot-com domain names are often thought to be the most valuable. But it really depends on what the domain name is. Is the word one that is marketable in some way? If not marketable by it's topic alone, is it marketable because it sounds good?

Today's list of deleting domain names has some very good prospects, but also some domain names to stay far away from. We'll explain why.

Good common-word domain names are associated with a category that sees good advertising spending, or can be turned into a recognizeable brand. For example, a domain name like cardiology.com is marketable to a physician specialty group, and there's plenty of pharmaceutical money being spent to influence cardiologists.

A domain name like free.com is also strong—it sounds good and could conceivably be turned into a recongnizable brand name, or a website offering free stuff.

But just because a word is in the dictionary doesn't necessarily make it a good domain name. A case in point: actualizations.com. This domain name may seem like a good one at first blush, and it certainly would be worth registering for an annual fee cost. But I wouldn't pay much of a premium for it. It's difficult to type, and what does it really mean in the context of a domain name?

We used to own the domain name entrepreneurial.com. It's probably worth a lot more now than when we let it expire back in the 90's, but it was just too difficult to type, and back then it seemed like a waste of the $35 annual fee to maintain it.

Some domain names are good simply because they would make a cool sounding business name. CityVibes.com, or even Delice.com fall into this category.

There are some trademark-type domains in this list too. I would generally stay away from other companies' trademarked or brand terms. For example, while DisneyGame.com is a really good domain name, I wouldn't bother trying to register it, as Disney is not a company to mess around with about its trademark. This domain may work for a few weeks for you, but after that I would guess it would bring nothing but trouble. SoutwestAirlines.net also would have trademark issues.

Typo domain names sometimes make sense if it's something that people would actually type in. I once registered the domain name Amazoan.com. It got a ton of traffic, but I made the mistake of directing it straight to Amazon.com with my affiliate code in the redirect. Of course this was against Amazon's terms of service, so I ended up handing over the domain name to Amazon.com.

But a typo like freindster.net -- I don't see it getting any accidental traffiic I would go for a freindster.com typo domain if I weren't worried about trademark problems (which I would be), but I don't see people accidentally mis-spelling friendster, and also typing .net instead of .com.

I've highlighted below the domains that are worth going for from this drop-list:

Expiring and Deleting Domain Names: Dec. 6, 2006

  • actualizations.com
  • cfcasia.net
  • cityvibes.com
  • clickitpickit.com
  • cornbroom.com
  • delice.com
  • disneygame.com
  • evolgrafix.com
  • fahrzeugbau.info
  • fitnesstrainers.ca
  • freindster.net
  • hyeevents.com
  • hyerealty.com
  • investmanager.com
  • iyouhappy.com
  • klj.info
  • lashes.ca
  • legality.ca
  • lemanlake.com
  • lookie.net
  • markenuhren.com
  • minioo.com
  • naughtily.com
  • onlinecreditcard.ca
  • qwwp.com
  • sexhordes.com
  • sey.info
  • shahotoofani.net
  • southwestairlines.net
  • tierpension.info

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